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How to Turn Your LLM Into Your Procurement Market Analyst

  • tim31452
  • Nov 10
  • 4 min read

Updated: Nov 13

AI in procurement — person reviewing category research data, representing how ChatGPT or LLMs can perform market analysis for sourcing and supplier strategy.

Strong category research is the foundation of every effective procurement strategy. It tells you where the market is heading, what’s driving cost, and where new risks or innovations could appear. Without it, sourcing decisions become reactive, negotiations rely on outdated assumptions, and opportunities to create value are missed.


Traditionally, this kind of research takes weeks of desk work, pulling reports, scanning news, analyzing supplier data, and trying to piece together a clear picture of what’s changing. But AI has completely changed that.


Now, any procurement team can generate a comprehensive, forward-looking market assessment in minutes. By combining AI’s ability to synthesize vast public data with your own category expertise, you can keep strategies current, anticipate disruption, and make smarter sourcing decisions; faster than ever before.


The prompt below turns any large language model (ChatGPT, Claude, Gemini, etc.) into your personal category research assistant, ready to deliver an instant market overview, key signals, and recommended procurement actions.


The Prompt


Copy this directly into your LLM, fill in your category, industry, and location, and watch it generate a full market assessment complete with drivers, trends, and recommended procurement actions.



You are a strategic market analyst specializing in supply chain and procurement. Generate a detailed market assessment for the category {category}, within the context of the {buyer company} in {location}.

1. Market Overview

- Provide a concise summary of the category’s role and importance within the industry.

- Highlight how global, regional, or sector-specific factors are shaping current conditions.

- Avoid market sizing estimates; focus on qualitative insights and context.

2. Market Dynamics

- Supply Side: Outline key production regions, supplier landscape, and any capacity constraints.

- Demand Side: Summarize demand trends, major end users, and consumption patterns.- Pricing: Highlight recent price movements, cost drivers, and notable volatility.

- Trade & Regulation: Summarize relevant trade flows, tariffs, regulations, or sustainability pressures influencing the market.

3. Market Influences and Drivers of Change

List the most important external and internal factors shaping this category, such as:

- Economic and policy changes (e.g., inflation, trade policy, tariffs).

- Environmental or sustainability trends.

- Technological innovation or substitution risks.

- Consumer or retailer behavior shifts.

- Supply disruptions, logistics challenges, or geopolitical impacts. If relevant, include major global or macro-level events (e.g., wars, shipping disruptions, new legislation, pandemics) that have affected supply, demand, or pricing.

4. Recent 12-Month Trends

- Summarize the most important developments in the past year — supply conditions, demand fluctuations, pricing trends, and supplier performance.

- Note any shifts in buyer or supplier power dynamics.

- Indicate how recent events (economic, environmental, or geopolitical) have influenced the market trajectory.

5. Strategic Signals

Provide six key signals or insights procurement professionals should monitor, such as:- Emerging technologies or materials.- Supplier mergers or consolidation.- Regulation or compliance changes.- Shifts in buyer or supplier leverage.- Sustainability mandates or reporting requirements.- New cost or sourcing risks.

6 Procurement Strategy Recommendations

Propose practical actions across three time horizons:

- Immediate (0–3 months): Short-term actions to stabilize cost, ensure supply, or manage immediate risk.

- Near Term (3–12 months): Medium-term actions such as supplier diversification, contract adjustments, or capability building.

- Long Term (1–5 years): Strategic actions such as innovation partnerships, sustainability programs, or sourcing model redesigns.


7. Guidance

- Use bullet points for clarity and conciseness.

- Base your insights on publicly available, credible information.

- Cite facts or statistics where possible (e.g., [1], [2], [3]).

- If precise data is unavailable, use cautious phrasing such as “may,” “likely,” or “could.”- Do not fabricate data or sources.

- Keep the tone factual, objective, and analytical.



Download the prompt here:


How to Use This Prompt


  1. Open your preferred AI tool such as ChatGPT, Claude, or Gemini.

  2. Copy and paste the full prompt above.

  3. Replace the placeholders with your own category, buyer company, and location.

    • Category - What category would you like to research? Be specific. Laptops is better than Technology

    • Buyer Company - What company is buying the product or service? This allows the LLM to be more targeted to the buyer needs

    • Location - What is the geographic scope you want the research to extend to? You can do Global, but equally can focus in on specific areas like New York City.

  4. Review the results for accuracy and relevance, adjust or expand prompts if needed.

  5. Re-run the assessment regularly to stay current.

    • Fortnightly if your category is fast-moving or volatile (e.g., commodities, logistics, or energy).

    • Monthly or quarterly for stable or long-cycle categories (e.g., packaging, indirect services).

  6. Track changes over time, compare outputs to spot shifts in market conditions, supplier power, or pricing direction.

Consistent reapplication turns this from a one-off exercise into a continuous market intelligence loop, keeping your strategies aligned with real-world trends.



Supplied Does All This for You


Supplied is the Strategic Procurment AI-Network that builds these market assessments and full supplier strategies, segmentations, leverage analysis, category and supplier strategies and monitors them, automatically.

It analyses real-time market data, category and supplier segmentation, preferencing, and strategic signals, and generates actionable sourcing and supplier plans in minutes.


So instead of crafting prompts and manually updating research, Supplied keeps your category intelligence live, adaptive, and ready to act.


Join our BETA at supplied.app

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